• <tbody id="dm3s4"></tbody>
    <tbody id="dm3s4"><div id="dm3s4"></div></tbody>
      <menuitem id="dm3s4"><optgroup id="dm3s4"></optgroup></menuitem>

    1. <tbody id="dm3s4"></tbody>
      COGNIZANT CONSULTING
      Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
      Learn More
      • Reimagining your business models, products and customer experiences to drive new value.
      • Reinventing and managing your most essential business processes with new ways of working.
      • Simplifying, modernizing and securing the IT infrastructure and applications that are the backbone of your business.
      COGNIZANT CONSULTING
      Helping organizations engage people and uncover insight from data to shape the products, services and experiences they offer
      Learn More

      Contact Us

      THANKS FOR YOUR INTEREST IN COGNIZANT.

      We'll be in touch soon!

      x CLOSE

      Refer back to this favorites tab during today's session for access to your selections.
      Refer back to this favorites tab during today's session for access to your selections.x CLOSE

      THE BUSINESS VALUE OF TRUST

      Return on Trust – The Digital Economy Imperative

      Overview

      RETURN ON TRUST

      More than half of consumers surveyed are willing to pay a premium for products and services from companies they trust more. However, only 43% of consumers trust companies fully and nearly 40% plan to switch to the competition or to a digital startup due to the trust-issues. The biggest threat to companies today is not from the competition, but from their own ability to win and keep consumer trust as data ethics has become the new purpose for businesses. Companies that view trust not just as privacy, security, or technology issue, but a brand-building opportunity and place consumers before near-term profits and self-interest will be best equipped to sail through the choppy waters of trust-driven business disruption.

      Download our research:

      The Business Value of Trust

      Latest Articles

      WHITEPAPERS

      The Business Value of Trust

      Consumer trust has become the new battleground for digital success. To...

      WHITEPAPERS

      Data Ethics: Return on Trust: The New...

      To succeed in today's digital age, companies must think beyond dollars,...

      PERSPECTIVES

      Banking in the Digital Era Regaining...

      Amid wavering consumer confidence, changing banking behaviors,...

      Infographic

      show more
      show less
      Business Value of Trust | Cognizant Technology Solutions
      tags, as close as possible to the opening tag. Creation Date: 03/08/2017*/ var axel = Math.random() + ""; var a = axel * 10000000000000; $('').appendTo('head'); } function floodPDF(downloadDescription,downloadReferrer){ //var check = '/content/cognizant-dotcom/en_US/latest-thinking/business-value-of-trust'; //console.log("check PDF Click",check); /*Start of DoubleClick Floodlight Tag: Please do not remove Activity name of this tag: pdf_general-download URL of the webpage where the tag is expected to be placed: http://www.tinr6.cn/tbd This tag must be placed between the and tags, as close as possible to the opening tag. Creation Date: 11/29/2016*/ var axel = Math.random() + ""; var a = axel * 10000000000000; $('').appendTo('head'); }